About Us


Passion for design started as a child, as the entire family is into the business of Jewellery from three generations.

Varakrupa designs 22 carat pure gold design and mainly focused and specialised into hand crafted antique jewellery for anyone who's passed through fire to wear as an emblem of triumph. Our work is a tribute to our heritage, to perseverance and to the spirit of triumph in you.

We continually develop our jewellery portfolio in keeping with our core values of affordable luxury, contemporary design and personal storytelling.

We are the manufacturers and wholesalers where we focus more on B2B markets to satisfy the customer needs. We have sample customers across the globe.


Vision
Our Vision is to become the world’s most loved jewellery brand.
Mission
Our mission is to celebrate women by offering them the opportunity for personal expression through our universe of high quality and contemporary jewellery at affordable prices.

3 favourite things about designing jewellery


A jewellery project can be simple or very detailed, you decide. No matter what, when you’re finished you’ll have a little piece of art that you can actually wear!

The possibilities are endless… there so many styles and materials to try. We love learning new techniques and finding new challenges.

Oh the people we have met! We have made some wonderful friends through our common love of jewellery. There are so many talented designers, suppliers, artists and teachers out there, all surprisingly willing to share their knowledge and passion.